Case Study - Influencer Gifting Marketplace

Overview

Introduction:

The seedling idea for SendGifts sprouted from a personal circumstance. Our founder envisioned a solution for sending gifts without the awkward necessity of asking for addresses. This vision bloomed into Surprise Gift, a platform that facilitated anonymous gifting.

Early Days:

With a blend of dedication and swift action, Surprise Gift was launched. The platform garnered a favorable response, orchestrating 400 orders within the initial three months. However, the manual slog of collecting addresses and placing orders individually posed a challenge, nudging our founder towards seeking a more streamlined solution.

A New Direction:

Identifying a broader horizon, the focus pivoted towards crafting a platform for influencers, making the gifting process from fans seamless and private. This thought trail led to the birth of SendGifts.to, a platform where influencers could share a wishlist, and fans could send gifts effortlessly.

Our Technical Approach at Bootstrap Guru:

We embraced the new direction with a clear roadmap. Utilizing a tech stack of Vue.js for a reactive interface, Tailwind CSS for a sleek design, and Laravel for robust backend operations, we began the developmental journey. The deployment on AWS with a serverless configuration ensured a scalable, high-performance architecture. In a tight span of two weeks, the new face of SendGifts.to was ready, encapsulating the expanded vision and offering a seamless gifting experience to a wider audience.

Outcome:

SendGifts.to now stands as a bridge between influencers and fans, making gifting a breeze. The transition showcased our agility at Bootstrap Guru to adapt to evolving visions and deliver a market-ready solution efficiently.

Conclusion: The unfolding of SendGifts highlights our capability at Bootstrap Guru to navigate through vision changes, tackle technical challenges head-on, and deliver a refined solution that resonates with the market needs. It's a testament to our commitment to turning ideas into impactful digital solutions, irrespective of the evolutionary stage they are in.

What we did